When considering the population of patients who elect breast augmentation via surgical implantation of silicone or saline breast implants, one only addresses a small segment of the population who would like to have breast augmentation. However, not all patients are in favor of a surgical intervention. Aesthetic medicine technology now offers some alternatives to having a traditional breast augmentation surgery. One option is hyaluronic acid gel injections, and one physician in Stockholm purports that there are immediate results with minimal discomfort. As with all things there are pros and cons to this type of breast augmentation. The pros are that this procedure generally results in a positive appearance, shape and firmness of the breast tissue. Additionally, there are no incisions or downtime. However, this procedure is so new that there is extremely limited data on outcomes over the long-term, whereas breast implants are the most studied medical device on the planet. Perhaps the largest disadvantage is the unpredictability of how quickly and evenly the hyaluronic acid gel absorbs. For instance, after 12 months, the amount of absorption can range from 5% to 85%. While this approach to breast augmentation may one day be well studied and understood, Houston patients seeking non-invasive breast augmentation may wish to consult with Dr. Michael Eisemann about an alternative called Brava.